Purpose: The purpose of this study was to develop a breastfeeding empowerment program and to investigate the effects of the breastfeedingempowerment program on self-efficacy, adaptation and continuation of breastfeeding for primiparous women. Methods: The 5session breastfeeding empowerment program was developed and a non-equivalent control group non-synchronized quasi-experiment designwas used. Fifty-five participants were assigned to either the experimental group (n=27) or the control group (n=28). Effects were testedusing repeated measures ANOVA and x 2-test. Results: Scores for self-efficacy, adaptation and continuation of breastfeeding of in the experimentalgroup after program were significantly higher than 1week, 4weeks, 8weeks scores in control group. Conclusion: The effects ofthe breastfeeding empowerment program for elevating self-efficacy, adaptation and continuation of breastfeeding in primiparous womenwere validated. Therefore, this program can be recommended for vigorous use in clinical practice.